Planet Ocean's Professional SEO Tools Center
SEO Training Seminars
Every month we deliver a jam-packed video training seminar series on the latest, hottest topics related to SEO. We'll show you on-screen the exact tactics to execute to gain a competitive advantage and create lasting results. Learn the secrets that the "gurus" have been hiding for nearly a decade.
PageRank Optimization and Sculpting: A Guide for Professional SEOs
Duration: 24:13
PageRank is one of the most talked-about and obsessed-over topics in all of SEO. It's also one of the least understood. While many SEOs place a huge degree of importance on those little green pixels in their Google Toolbar, few clearly grasp how PageRank really works and how it influences their position in the search engines.
The Professional SEOs Guide to Implementing 301 Redirects…the CORRECT Way!
Duration: 24:43
Let me tell you about the single worst thing most people do to their site...
They move pages. Sounds so simple, right? Change a file name, put an article in a different directory, or even give the site a new domain name.
However, when you change the address of a page without leaving a forwarding address, you create potentially devastating problems for your site.
This seminar will show you how to avoid those problems, move pages without losing rankings, and look like an SEO rockstar in the process. It's easier than you think!
How to Change Your Domain Name Without Destroying Your Web Site’s Rankings
Duration: 19:35
In 99% of the cases where someone asks us how to change their domain name without losing rankings, our advice is simple...
DON'T DO IT!
In our experience, most webmasters are far too eager to change their domain names when, in fact, unless the new domain is really (and we mean really!) outstanding or the old domain is absolutely terrible, the drawbacks to changing a domain name far outweigh the advantages.
But sometimes you're able to acquire that perfect domain name that can take your website to a whole new level. Other times you're forced to drop your existing domain because of trademark disputes. This seminar will show you how to switch your domain with minimum negative repercussions for your existing rankings.
URL Optimization - How to Format Your URLs for Maximum Search Engine Visibility
Duration: 26:13
This seminar will examine web page URLs and show you how to optimize them to achieve maximum search engine visibility. We'll be looking at the proper use of...
- * Subdomains
- * Subdirectories
- * File names
- * File extensions
- * and more...
We'll also show you how to fine tune your URL structure, how to best handle dynamic URLs, and the advantages of absolute vs. dynamic URLs.
Internal Linking - How to Boost Rankings By Optimizing the Way You Link Your Pages Together
Duration: 19:46
You can't always control the way other people link to you, but you always have FULL control over how you link to yourself. Search engines place a great deal of importance on how you link your pages together. We'll show you how to how to take full advantage of this to maximize your rankings potential.
SEO Tools
Would you like to know why your competitor's are ranking better than you? We should have called this section the SEO Reverse Engineer Toolset. Not only will our tools fully evaluate your own site, but it will also examine the same items on your competitors to see what areas you need to improve upon.
Rank Monitor
This tool will tell you if your rankings have improved or dropped since the last time the tool was run, and store a historical record of your site's ranking performance.
Site Strength Indicator (SSI)
This extremely useful tool gives you a snapshot of a site's ranking strength from the search engines' point of view. The SSI quickly measures your site's strength and helps you quickly determine if you can compete against your competitor sites for top rankings.
SEO SuperSpider
Did you know that duplicate titles and descriptions can cause your pages to get buried in Google's (dreaded) supplemental index? The SEO SuperSpider helps you find such pages *quickly* so you can fix this problem and many more of the most critical data points for each of your web pages.
Hub Detective
Quickly finds the best sites to get links from. These so-called 'hub' sites typically link out to at least 3 of the top 10 ranking sites in Google for any keyword. And Hub Detective zeros in on locating these hub sites so you know exactly where you should focus your incoming link efforts.
Target Keyword Analyzer (Beta)
This tool is designed to scour a webpage and determine exactly what keywords the page is most optimized for. Not only can this point out mistakes you may have made in your own optimization efforts, but it will also help you discover the top keywords your competition is targeting.
Power-Page Locator
Power-Page Locator is designed to help you quickly find the very best page on a website to place your link on. It quickly scans a site for the "Power Pages" ...those pages which have the most powerful incoming links of their own.
Outbound Link Analyzer
Helps you quickly discover which sites are likely to give you a link, and which sites are stingy about giving links. This tool can save you a ton of time by helping you avoid link requests from sites that don't link out to anyone.
Link Prospector
Automates, streamlines, and simplifies the process of generating search queries to prospect for the best incoming links. You may already be doing this manually, but Link Prospector *greatly* speeds up the process. And, it also gives you access to our own proprietary list of link prospecting search queries!
Teleseminars
Ever wonder what SEO pros discuss at a roundtable? Listen in each month as our SEO Experts engage in intense discussions related to Link Building, Social Media, the latest Google algorithm changes, Site Architecture and more. Participate live in our chat room and ask questions related to your particular business.
March 2010 BrainStorm
In this SEO BrainStorm with experts Casey Markee and John Heard, we cover a whole range of topics from target markets, micro formats and hcard usage to canonical issues, sitemaps and article publishing and much more. Listen in as people like you submit their real world questions and we answer.
February 2010 BrainStorm
This month we got together and had another round of brainstorming with our experts John Heard and Casey Markee. This time around we covered local search, geotargeting, bugs in Google Maps, mobile websites, keyword research, reviews, Google Buzz, Google Local and more.
January 2010 BrainStorm
In this BrainStorm, Casey Markee and John Heard cover questions on advanced SEO techniques as well as Local Search, listen in as we pack in as many Q&As into an hour as we can.
Ask the Experts
SEO Tech Questions
Send your Search Engine Optimization question straight to the desk of our top researchers. Our top SEOs will do their best to get an answer back to you within one business day. We've been told this feature alone has been worth the entire membership!
Contact Customer Service
Send us a message directly through the message box provided and we'll get back to you as quickly as possible.
Testimonials
THANKS...You guys are the BEST! I love Search Engine News & SEOInSites.
Andi Chappel
The tools function well, and fast ... Thank you again for these 'weapons of massive optimization'.
Phil Chavanne
I have learned more in the last 3 hours, than I did in the last month. The first video saved me hours of frustration
and a whole whack of cash. Tell everyone I said thanks.
Anthony
WOW! I just watched the link-building seminar and it was great! Can't wait to get started using the new tools. I did want to mention to you that I am using the Web Quality Tool as a marketing tool for my web design business. All I do is type in the domain name of a prospective customer's website and include the data as a "complimentary web analysis." I've added three new customers this month alone using that tool to indicate where they need help with their site. Thanks again!
Susan Smith
http://www.seoinsites.com/ is the best SEO toolset we've come across having tried most of the others.
Jim Ring
I just wanted to let you know that I get emails about "out of this world" tools all the time, and I usually ignore them as a bunch of marketing hot air. It is ONLY because of your reputation and past experience with your Search Engine News that I decided to even watch the video.
When I was asked to optimize my first site in 2001, I didn't know the SEO difference between a meta tag and a title tag. I followed the advice in your Search Engine News to the letter and have had my website at the top of Google, Yahoo, and MSN for the past 7 years. And that's not even my most heavily trafficked site to date!
That's why I decided to watch the video, and I'm glad I did. I look forward to making use of your tool set.
Gil Sery
Hey Guys! Thanks for such a valuable resource. I'm learning so much it's making my brain numb. I feel sorry for my competition who doesn't have a clue what is about to be pounced upon them.
Jon Marshall
I really love this tool. It is one of my favorite tools. So easy to do an update and check the changes to the keywords I want to rank for.
Dan Smith
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